Food-waste consciousness, “mini meals” and veganism top the list of consumer health trends that will dominate this year.

The growth of food waste consciousness, mini meals, gluten-free products and mainstream veganism top the health trends expected to make headlines in 2013, according to a second-annual forecast by a leading national research group studying health-related attitudes and behavior in America.

The Values Institute at DGWB,a social-science research entity based in Santa Ana, Calif., used observational studies to identify the top health and wellness trends that Americans are most likely to embrace in 2013. A collaboration with DGWB’s BalancedHealthy practice, serving clients in the health and wellness space, the annual list is an extension of the Institute’s work in values-based marketing and social entrepreneurialism and long-term partnership with the international research firm Iconoculture of Minneapolis.

The top five consumer health trends for 2013 will be:

This year, mixers will matter and whiskeys will wow. Also, hard ciders go up a notch, and expect the Americanized version of the German Biergarten to blossom.

Chicago-based trend-tracker Technomic tapped its analysts, consultants and experts to highlight the trends shaping the drinks business in 2013. Based on ongoing research into spirits, wine and beer volume and sales, as well as surveys, interviews and discussions involving brand marketers, on-premise and retail operators, bartenders and consumers, these insights are supported by Technomic’s extensive adult-beverage database including its Trends in Adult Beverage reports and other tools, such as MenuMonitor and the consumer-tracking Project CO-PILOT.

The major developments influencing adult-beverage choices in 2013 include:

According to Mintel research, turkey products report stronger growth than chicken, partly due to increasing interest in heritage breeds.

When it comes to poultry sales, chicken rules the roost, but according to new research from Mintel on the U.S. poultry market, sales of turkey, duck and other specialty birds grew a considerable 6.5% in just one year, reaching $7.1 billion (2011-12).

Growing from $6 billion in 2008, other poultry products, largely consisting of turkey, grew the most in this category. Moreover, more than eight in 10 (84%) Americans say they eat turkey; chicken is eaten by 94% and other poultry, such as duck, goose and hen, are consumed by 23% of the population.

Today, poultry in the United States is valued at $30 billion (2012), with chicken parts accounting for 58% of the total poultry market. Worth $17.3 billion in 2011, sales of chicken parts grew 4.5% year on year. Meanwhile, whole chickens weren’t chicken scratch, with sales of $5.5 billion in 2012, an increase of 0.6% over 2011.

Look for noodles of all stripes to show up in hearty layered bowls on menus. We’ll also see mainstreaming of South American-style grilled meats and Latin-Asian fusion seafood dishes. And, African peri-peri chicken should take flight.

 Technomic, the Chicago-based foodservice research and consulting firm, brings together the best judgments of its consultants and editors to peer ahead to food trends that might significantly impact the restaurant industry in 2013.

These expert insights are based on site visits evaluating the restaurant scene in cities across the country as well as interviews and surveys of operators, chefs and consumers, backed up by qualitative data from Technomic’s extensive Digital Resource Library and quantitative data from its vast MenuMonitor database. Some of these developments are mainstream trends among major players; others are edgy urban movements that might or might not spread to the wider American public; and some are in the process of evolving from leading-edge to mainstream.

Passion for fresh, seasonal, straightforward ingredients and cooking; diversity and flexibility of service; and leveraging meal occasions to build community among students and staff are hallmarks of the dining program at Vanderbilt University in Nashville.

Olson Communications, a food-marketing agency based in Chicago, is proud to announce that Vanderbilt Campus Dining, a nonprofit, university-managed auxiliary service for Vanderbilt University in Nashville, Tenn., is the recipient of a 2012 Chefs of Tomorrow™ Award. Sharon Olson, founder and president of Chicago-based Olson Communications, presented the award to Chef Camp Howard, CEC, director of Vanderbilt Campus Dining, on Nov. 6 at an annual dinner for foodservice media.