Gold Medal Classroom

Apr 25, 2024, 3:55

50-Minute Classroom: Reading and Writing Recipes

Thursday, 31 January 2013 11:42

weinerChef Weiner offers a solid primer to print out and provide to students, ensuring they’ll understand a recipe fully and be on the look-out for pitfalls before they begin to gather their mise en place.

By Adam Weiner, CFSE

Last month I stressed the importance of not limiting your students to simply learning how to follow recipes or how to cook by technique only. Students need to learn both skill sets. As I mentioned last month, it is important to follow recipes in a commercial kitchen to ensure that no matter when a customer orders something, it will always taste the same, be the same size, and the food costs for each plate will be the same.

The following is what students need to learn about reading and writing recipes. Feel free to copy it and give it to your students. However, you might want to remove the “Note for Instructors” below if you want to use that little trick on your students.

Lesson Plan: Serving Soyfoods

Thursday, 31 January 2013 11:33

lesson_feb13New resources, recipes and menu ideas are available online for students’ use, to teach them to understand how to help consumers make informed food choices—not only during National Nutrition Month in March, but all year long.

Courtesy of the Soyfoods Council

Soyfoods have played an important role in Asian cuisines for centuries. In recent years they have become popular in Western countries because of their nutrition and health properties.

Soyfoods are excellent sources of high-quality protein and provide a healthy mix of polyunsaturated fat. In addition, independent of their nutrient content, there is very intriguing evidence indicating soyfoods reduce risk of several chronic diseases including coronary heart disease, osteoporosis and certain forms of cancer. All individuals are well advised to eat a couple of servings of soyfoods every day.

Guest Speaker: Above-the-Fold Restaurant Marketing

Monday, 07 January 2013 12:40

guest_jan13Physical structure and location are no longer as important as the ability to promote a good food product through both traditional and innovative means. Beyond pop-up restaurants, touch-screen ordering and food trucks, what’s next on the horizon?

By Douglas D. Stuchel, MAT, CHE

The restaurant business has traditionally relied on word-of-mouth advertising as a method of marketing and driving repeat business. Usually, this exchange has resulted directly from conversations between friends/acquaintances who have recently dined at a particular facility.

We are, however, rapidly becoming a society that uses such mobile applications as Urbanspoon, Foodspotting and OpenTable to guide us to restaurants based on the opinions and recommendations of people we do not know and, most likely, will never meet.

It used to be said that if you had a bad meal at a restaurant you would tell approximately 10 friends about the experience. Today, a bad online review can reach hundreds of potential customers in real time, influencing their dining decision and immediately impacting a restaurant’s bottom line.

McCormick® Flavor Forecast® 2013 Reveals Flavor Trends

Monday, 07 January 2013 12:36

food4_jan13Here are five trends and 10 accompanying flavor combinations (farro, blackberry and clove, anyone?) predicted to catalyze menu innovation this year.

Hunt Valley, Md.-based McCormick & Company recently revealed its McCormick® Flavor Forecast® 2013, now in its 13th year. The report is an annual spotlight on the emerging trends that will drive flavor innovation over the next several years.

Compiling insights from a team of McCormick chefs, sensory scientists, dietitians, trend trackers, marketing experts and food technologists in more than 100 countries over the course of a year, Flavor Forecast highlights distinctive food trends and flavors that have a common thread throughout the world.

For 2013, five trends and 10 accompanying flavor combinations are predicted to be the catalyst for menu innovations that are global and personal:

Top 5 Healthy Eating Trends for 2013

Monday, 07 January 2013 12:33

food3_jan13

 Food-waste consciousness, “mini meals” and veganism top the list of consumer health trends that will dominate this year.

The growth of food waste consciousness, mini meals, gluten-free products and mainstream veganism top the health trends expected to make headlines in 2013, according to a second-annual forecast by a leading national research group studying health-related attitudes and behavior in America.

The Values Institute at DGWB,a social-science research entity based in Santa Ana, Calif., used observational studies to identify the top health and wellness trends that Americans are most likely to embrace in 2013. A collaboration with DGWB’s BalancedHealthy practice, serving clients in the health and wellness space, the annual list is an extension of the Institute’s work in values-based marketing and social entrepreneurialism and long-term partnership with the international research firm Iconoculture of Minneapolis.

The top five consumer health trends for 2013 will be:

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