Dinner from the Convenience Store?
Retailers continue to expand prepared food offerings while gaining ground on restaurants.
Consumers taking part in a recent survey conducted by Chicago-based trend-tracker Technomic say they are sourcing prepared meals from a wider range of retail foodservice operations than they were two years ago, many times at the expense of restaurants. Traditional supermarkets, convenience stores and mass merchandisers have been able to grow their share of the food-away-from-home market as they expand their foodservice platforms and build upon consumer desire for convenience, quality and variety of offerings in retail locations.