How adept are your faculty at integrating technology in the kitchen and classroom? Are you training and teaching them to understand issues relating to farming, processing, packaging and shipping of raw materials used in kitchens? Great teachers, like excellent employees in any field, thrive on self-improvement.

By Paul Sorgule, MS, AAC

Your facilities are in order, all of the collateral pieces are designed with wonderful pictures of incredible food and the smiling faces of your students, the website is up to date and your curriculum has been designed with input from accrediting agencies and industry leaders. You invested the time and energy seeking the best possible faculty.

So, everything is ready to go. Open the doors and let the students in. Is anything missing?

When institutions such as yours build their checklists for successful design and implementation of a culinary program, there is far too often one critical piece missing. Staff training and development, just as is the case in restaurant operations, falls victim to the deadly budget cut. Let’s think about this for a moment.

Administrators would likely agree that their most valuable asset is the cadre of great teachers they hire. These great teachers are dedicated to their chosen profession and excited to share their knowledge with students.

 The Idaho Potato Commission’s Cost & Size page ensures less waste, more cost-effective orders.

For students in cost-control classes, the Idaho Potato Commission (IPC) has added another essential foodservice tool to its online resources. The IPC cost and size calculators help take the guesswork out of purchasing Idaho^® Potatoes. From carton to plate, users can rely on these tools to give them real-time numbers for keeping food costs in line.  

To access the Idaho Potato Commission Cost & Size page, click on the toolbar link at https://idahopotato.com/foodservice/cost-and-size. The IPC has also made it easy to order a physical copy of the size guide and cost calculator.

Foodservice educators across North America earn recognition for their creativity in the culinary classroom.

The Idaho Potato Commission (IPC) recognized three educators in the 2014 CAFÉ-Idaho Potato Commission Innovation Awards at the 10th-annual Leadership Conference of the Center for the Advancement of Foodservice Education (CAFÉ) in Salt Lake City this summer.

Cary York, a culinary teacher at East Jessamine High School, Nicholasville, Ky., received the top award for the school’s Greenhouse and Food Preservation program, in which culinary, chemistry and science teachers and students collaborated to enable cross-teaching in multiple disciplines.

Culinary students planted seeds and seedlings to observe the growth of vegetables and herbs, which were used in the culinary and special-education food-preparation classes. They also took food production to a higher level by preserving their harvested products:  drying herbs, freezing peppers and tomatoes, and making salsa, pickles and jellies. Associated lesson plans included “The Gardener’s Chemistry: Measuring Soil pH”; “The Question of Additives”; and “Molecular Gastronomy.”

Baker College of Port Huron Culinary Institute of Michigan (CIM) students brought home five of the seven medals awarded to student culinarians at Detroit’s Eastern Market mystery basket competition recently. The competition was part of a fundraising event for Rising Stars Academy, a cooking school in Centerline for special-needs students ages 18-26.

There were 16 two-person teams from area culinary schools in the competition. Four teams represented Baker College of Port Huron. Each team was given 10 minutes to review a basket of “mystery” ingredients, then an hour to create a taste-tempting creation. Awards were presented for taste, presentation and Best of Show.

Flawless execution of sporting events is essential to keep audiences excited, viewers tuned in, participants engaged and sponsors fulfilled. As a sports-event planner, how do you keep up with the trends of the ticket-buying public, sponsorship and merchandising while at the same time attend to the hundreds of management and operational details required to effectively pull off the event?

Every step of the planning process for developing, planning, managing and executing flawless sports events is explored in the authoritative Second Edition of The Sports Event Management and Marketing Playbook (Wiley, ISBN: 978-1-118-24411-1, $73.95 and e-books) by Frank Supovitz and Robert Goldwater.

This updated and expanded resource for the real world offers expert advice on how to properly build sports events into successful and financially viable properties. Authored by the Senior Vice President of Events for the National Football League and a veteran sports-industry professional, the Second Edition of The Sports Event Management and Marketing Playbook offers both first-time planners and seasoned organizers the expertise and framework for staging top-quality sports events at any level—from the community to the global stage.

The National Restaurant Association has issued “Bright Ideas,” its first-ever sustainability newsletter, which offers tips and tools to restaurant and foodservice operators on eco-friendly practices that save money, resources and help protect the environment.

The newsletter, produced by Conserve, the NRA’s sustainability initiative, features a variety of videos, best practices, case studies and personal accounts of chain and independent operators who have achieved success by practicing sustainability at their businesses.

Beef experienced significant volume growth in the past year and continues to be a mainstay on the menu, according to the 2013 Usage and Volumetric Assessment of Beef in Foodservice report, proprietary research from the Beef Checkoff Program.

The annual survey of protein purchasing executives showed that beef remains the No. 1 protein in foodservice—in volume, market share and the dollars it brings to operations. Specific findings include:

•  In the last year, the pounds of beef sold in foodservice increased by 79 million pounds to a total volume of 8 billion pounds.

•  Beef represents about one-third (32%) of the total protein market share in foodservice.

•  97% of restaurant operators feature beef on the menu.

And with power comes responsibility, says this Hoboken chef, restaurateur, author, businesswoman and Latin cuisines historian.

Dr. Maricel E. Presilla, a culinary historian, author and chef specializing in the foods of Latin America and Spain, reminded graduates of The Culinary Institute of America (CIA) they are following a tradition of excellence, and with it carries responsibility. Presilla was commencement speaker at the college’s Hyde Park, N.Y., campus on July 3.

“Keep your sharp knives at hand, but hold onto the wooden spoon,” Presilla told 61 recipients of associate degrees in culinary arts and baking and pastry arts. “A wooden spoon becomes one with the food. It also represents the collective wisdom of grandmothers and home cooks everywhere.”

Presilla is president of Gran Cacao Company, a Latin American food research and marketing company that offers cacao educational programs and premium heirloom cocoa beans. She is also chef and co-owner of two restaurants—Cucharamama, featuring artisanal South American cooking, and Zafra, a pan-Latin restaurant with an emphasis on the cuisine of Cuba, both in Hoboken, N.J. In 2010, she opened Ultramarinos,a gourmet Latin American market, bakery, chocolate shop and cooking atelier in Hoboken. 

Pastry-chef instructors from Joliet Junior College, SAIT Polytechnic and The Pennsylvania School of Culinary Arts hope to become the 12^th, 13^th and 14^th CMPCs in the United States.

Four pastry chefs from across the nation will gather at Johnson & Wales University in Charlotte, N.C., Aug. 16-23, for the ultimate test—the American Culinary Federation’s (ACF) Certified Master Pastry Chef® (CMPC) exam. The eight-day long exam gives candidates the opportunity to earn the highest professional distinction available and join the elite group of only 11 CMPCs in the nation.

The Certified Master Chef® (CMC) program was initiated in 1981 and granted official recognition by the World Association of Chefs Societies the next year. The CMPC examination, first held in 1993, requires exacting familiarity and proficiency in a broad range of pastry styles and techniques. The most recent CMPC exam was held in 2005 at The Culinary Institute of America in Hyde Park, N.Y. Frank Vollkommer, CMPC, corporate executive chef at Hillcrest Foods in Saratoga Springs, N.Y., was the only candidate to pass the exam and receive the master-chef certification. Currently, there are 67 CMCs and 11 CMPCs in the United States, with a CMC exam scheduled for late 2014.

“How are you today?”, though arguably better than nothing, is so overused and insincere that it fails to distinguish the service culture of your retail foodservice outlets. To employ an effective interaction strategy (and increase sales), understand that customers respond on conscious and unconscious levels to every aspect of their engagement with your instructors and student employees.

By Renee Zonka, RD, CEC, CHE, MBA

Last month, I wrote about how an “interaction economy” is replacing the “experience economy” with which the United States has identified since 1999 upon the publication of The Experience Economy: Work Is Theatre & Every Business a Stage by B. Joseph Pine, II, and James H. Gilmore. As I stated, everyone can identify with the basic premise of an experience economy, in which companies state an “experience” when they engage customers in a memorable way.